Valspar – Gday

bRand vibrAncy unLeashed

'Trust Your Colours' is the new brand purpose we developed for Valspar, which encourages consumers to embrace their creativity and fill their lives with colour. To bring this to life, we created a revolutionary brandbook that was a true celebration of colour. Inspiring readers to express themselves and choose the best paint for their needs. This project was a dream to work on as it featured innovative design elements, such as waterproof pages, scrubbable stains, and heat-reactive inks.

rOle: Design & Illustration
cLient: Valspar

A hands-on process.

I had the chance to showcase my passion for typography and illustration in this book, which was a truly amazing opportunity. Although my day-to-day work is primarily digital, I enjoy creating analog pieces that utilize unique hand-drawn typography and illustration techniques to visually represent their meaning. It was a fun and creative way to combine my love for art and design, and I was thrilled to witness the final product come to fruition.